iREAD is looking to expand to more libraries in other states through corporate participation. Getting involved means making a difference in the communities you serve, while associating your brand with a smart, highly visible program.
Sponsors provide monetary support in exchange for advertising and marketing exposure such as: branded program materials, branded graphics, branded apparel, digital ad space on the iREAD site and related social mediums, and access to program participants.
There are other partnership opportunities such as providing program materials, printing services, supplying reading incentives or developing media partnerships.
Sponsorship Opportunities
People of all ages, genders, religions, races and ethnicities participate in iREAD summer reading programs. The program's broad reach covers all demographics and provides a large audience for sponsors/partners to engage.
iREAD participants are your consumers. Involvement in the program communicates community support and credibility while enhancing brand awareness among this group.
This can help position your company as the appealing, smarter choice.
Reading empowers people and communities. Besides reducing "summer slide," summer reading programs promote literacy and life-long learning. Libraries are vibrant, rewarding resources for children and families. iREAD is the premier summer reading program in the U.S.
iREAD was created 35 years ago by Illinois librarians and has grown every year since. To have a larger impact, the Illinois Library Association has shared and created a national community around iREAD. Today, thousands of libraries in 42 states have adopted the iREAD program.
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